It’s Not in the Building, But the Care and Feeding
Must be something in the water this week. Either that, or my brand vs. consumer/customer experience radar is set to super sensitive, because everywhere I look, I find people talking,
View ArticleMy Expectation is Bigger Than Your Brand, Deal With It!
Back at the end of January I stumbled across a bracelet on Pinterest that caught my eye. Ever the preppy, I love anything collegiate or nautical looking, so I decided
View ArticleWhat Charlie & the Chocolate Factory Tells About Expectations
The kids who are going to find the golden tickets are the ones who can afford to buy candy bars every day. Our Charlie gets only one a year. He
View ArticleWell, Somebody Told Me….The Downside of Social Media
Last week was spring break, which meant a glorious respite from work, school, and all other responsibilities as we tooled up and down the West Coast. Six glorious days filled
View ArticleThe Pitch is a &#^@%
It’s Tuesday night. The kiddo’s in bed, I’m tired from spin class, and there’s nothing on TV. That means that it’s time to exhaust the hours of saved content on
View ArticleYou talking to me?
Where does time go? It feels like I was just driving my kiddo home from school, blasting a little Alice Cooper to celebrate the moment. We had it all mapped
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